Given the current job market scenario that is steadily evolving, providing standard career support to learners has become extremely important.

And with the wave of digitalization sweeping across all industries, the demand for skilled and knowledgeable professionals is on the rise, thereby emphasizing the need for EdTech firms to equip learners with the necessary skills and knowledge.

According to studies, 85% of jobs that will arise in 2023 haven’t even been invented yet. This goes on to highlight the importance of helping learners prepare for the rapidly changing job market and its needs.

But although EdTech firms play a vital role in providing quality career support and making a significant impact on determining the career success of learners, many EdTech startups struggle to scale their efforts efficiently.

This is where EdTech firms can leverage technology, and AI, and take a strategic approach to deliver personalized career support at a large scale.

Read on to get more insight into the world of Edtech and gain clarity on related questions like the following:

Why Do Learners Need EdTech Firms for Improving Career Outcomes?


EdTech companies are instrumental in equipping students for successful careers. While traditional college programs offer crucial knowledge & exposure, they can struggle to keep pace with the rapidly changing demands of the job market.

EdTech companies fill this gap by upskilling learners, thereby bridging the divide between traditional education and industry needs.

Listed below are additional reasons why and how EdTech firms are pivotal for helping learners improve their career outcomes:

  • Ease of accessibility: Since EdTech firms allow students to learn at their own pace, with flexible format options like online classes, on-demand videos, and self-paced tutorials, learners are free to choose whichever approach suits their busy schedules.

  • Personalized support: With EdTech firms offering personalized learning experiences which are tailored to individual strengths, needs, and weaknesses, it provides an increased scope of success for students.

  • Job placement and networking opportunities: Many EdTech firms don’t just help learners up skills but also help them land jobs by offering assistance with resume building, interview preparation, and building connections in the industry.

Also Read: How to land a job fast in 2023?

Challenges Faced by Edtechs in Providing Quality Career Support


While ed techs jobs are centered around upskilling learners to meet industry needs, they also need to address key career support issues like placement preparation, and job accessibility.

Providing individualized career support to a large volume of students is a great challenge for colleges and universities, let alone for EdTech companies.

Over half of career outcome teams in educational institutions struggle to effectively manage a high volume of students with limited resources.

To ensure the success of learners, it is crucial for EdTechs to provide rigorous resume and interview assessments to prepare learners for job interviews while additionally providing them access to relevant opportunities.

However, this is time-consuming and requires significant effort. Tracking progress can also be a challenge for both EdTech career teams and those in universities.

Without technology, AI-powered productivity, and hiring partners, it will be extremely tough to achieve this at a larger scale.

Also Read: How can you effectively optimize your LinkedIn profile in 2023?

AI in Edtech stats

Source

Leveraging Technology & AI To Overcome Quality, Scale, and Monitoring Challenges


AI has already made a significant impact in the education sector and it’s only set to grow. The global EdTech market size which was valued at $85 billion in 2021, is projected to reach more than $230 billion by 2028, growing at a CAGR of 15% between 2022 and 2028.

And yes, the use of AI in education is one of the driving factors for this forecasted growth.

EdTechs can leverage technology and specifically AI to manage students efficiently and provide personalized career support at improved quality and scale. Here are a few ways Edtech companies can leverage AI to improve learners' career outcomes:

  • Improved quality of resume and interview assessment: personalized resume and interview assessments for better quality support to students and improved learning experience.

  • Efficient handling of a large volume of assessments: AI-assisted resume and interview assessments by career outcomes teams can enable them to handle 10X more assessments with limited team size.

  • Relevant job matching: AI-powered job services can connect students with relevant job opportunities, increasing their chances of finding the right career path.

  • Personalized career guidance: AI algorithms analyze student data and provide tailored career guidance, assisting students in making informed decisions about their future careers.

  • Streamlined management of learners' data: AI enables efficient management of a high volume of student data, improving the overall student experience.

  • Tracking progress: EdTechs can leverage AI to track learner reports and teams' performance over time and also provide feedback in real-time to help identify areas of improvement.

  • Round-the-clock support: EdTechs can leverage AI-powered chatbots or virtual assistants to provide learners with 24x7 support to resolve their queries.

By leveraging AI in their career outcome teams, EdTech companies can greatly improve student career readiness and increase their chances of success in the job market.

The use of AI in career services not only helps Edtech startups improve quality but also allows them to scale their services efficiently, providing better quality support to a larger number of students.

Also Read: How to use Hiration's AI-powered resume builder to create a job-winning resume?

Concluding Points


  • EdTech companies are pivotal in helping learners stay abreast with the in-demand skills and ever-evolving needs of the job market, all while providing them with the flexibility and ease of learning at their own pace.
  • EdTechs offer learners personalized support at a fraction of the cost of traditional education mediums, along with assistance in job placement and networking opportunities.
  • One of the challenges faced by EdTech firms is proving support to learners at a larger scale with few resources.
  • EdTechs can leverage technology and specifically AI to manage students efficiently and provide personalized career support at improved quality and scale.
  • The use of AI in career services not only helps Edtech startups improve quality but also allows them to scale their services efficiently, providing better quality support to a larger number of students.

Got any career-related dilemmas? Visit Hiration’s AI-powered Platform with 24x7 chat support to get expert assistance throughout your job hunting process. You can also write to us at support@hiration.com if you have any queries.

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