Question Overview: You want to hire someone who's friendly and outgoing, but not so much that they're pushy or aggressive. You want someone who's confident and comfortable with themselves.
Sample Answer: My friends would describe me as a friendly person who is always willing to lend a hand.
Question Overview: You want to hire someone who can acknowledge their weaknesses and explain how they're working to improve them. You also want to hear about their strengths and how they've been able to use them to their advantage.
Sample Answer: I'm a perfectionist and sometimes I get too caught up in making sure everything is perfect. I'm working on being more flexible and not getting frustrated when things don't go as planned.
Question Overview: This is an important question because you want your sales assistants to be able to help customers find the latest trends and products. You also want them to be able to make recommendations for customers who are looking for something new. Look for an answer that includes a few examples of how the candidate stays up to date with the latest trends.
Sample Answer: I read fashion blogs and magazines, and I also follow a few brands on social media. I also watch TV shows that feature fashion.
Question Overview: You want to hire someone who's confident and comfortable with their own personal brand. You want to hire someone who's able to communicate clearly and effectively. You want someone who's able to express themselves in a way that makes you feel like they're a good fit for your store.
Sample Answer: I'm a hard worker and I'm always looking for new ways to improve my skills. I'm always eager to learn new things and I'm always willing to help out my co-workers.
Question Overview: You want to hire someone who is enthusiastic and willing to go the extra mile. You want to hire someone who is a team player and can work well with others. You want a candidate who can demonstrate that they're able to work well under pressure and will be able to handle the stress of a busy store.
Sample Answer: I think being a team player is important because it allows me to work with other employees to help customers find what they need. I am always willing to go the extra mile for my customers.
Question Overview: You want to hire someone who's familiar with the brand and can explain it to customers. You want a sales assistant who can answer questions about the brand and its products. You also want someone who can give you specific examples of how the brand is different from its competitors.
Sample Answer: Superdry is a British brand that's known for its high-quality products. The company is known for its use of innovative fabrics and designs.
Question Overview: You want to hire someone who's familiar with your products and can answer this question without hesitation. Look for an answer that includes the brand names and the reasons why they're not available in the UK.
Sample Answer: We don't carry brand X because it's not a very popular brand in the UK. We don't carry brand Y because it's a very expensive brand.
Question Overview: This question is a great way to see how much research your candidate has done on your company. You want someone who's familiar with your company and its products, and who's able to demonstrate that they know what you do and what sets you apart from your competitors.
Sample Answer: I know that you are a family-owned business that has been in the community for over 30 years. I also know that you have a wide variety of products and services to meet the needs of all customers.
Question Overview: You want to hire someone who's passionate about the products you sell. You want someone who can give you specific reasons why they like a product and how it's helped them. You also want to hire someone who's familiar with the products and can give you examples of how they've used them in the past.
Sample Answer: I love our Ocean Salt Face and Body Scrub because it's so gentle on my skin and leaves me feeling refreshed. I use it once a week to help exfoliate my skin.
Question Overview: This is a great question to ask because you want to know how a candidate will react in a situation that they aren't used to. You want someone who can think on their feet and adjust to whatever situation they're thrown into. You want an answer that includes a specific example of a time the candidate was uncomfortable and how they handled it.
Sample Answer: I was asked to speak in front of my class about a topic I knew nothing about. I was nervous, but I was able to pull together some information and speak confidently about the topic.
Question Overview: You want to hire someone who can think on their feet and make decisions quickly. You want a candidate who can give you an example of a situation they were in where they had to make a decision quickly and how they handled it.
Sample Answer: If I saw that a customer was unhappy with their purchase, I would ask them if they would like to exchange it for something else.
Question Overview: You want to hire someone who's passionate about the products you sell. Look for an answer that includes a specific product and a reason why that person likes it. You also want to hear how the candidate would use the item and what they would do with it.
Sample Answer: I would take my favorite pair of jeans with me anywhere in the world. They're comfortable, stylish, and durable. I could wear them on a plane, on a hike, or just around town.
Question Overview: You want to hire someone who's aware of the latest trends and can keep you informed of what's going on in the fashion industry. You want someone who can make recommendations to your customers based on what's trending.
Sample Answer: I'm aware of the latest trends in fashion and can make recommendations based on what's popular.
Question Overview: This is a fun question that's intended to see how well you can think on your feet. You want a candidate who can come up with an answer that's not too serious or boring, but also not too silly or off-the-wall. You want someone who's able to think outside the box and come up with an interesting answer.
Sample Answer: I would bring a book of recipes so I could cook my own food.
Question Overview: You want to hire someone who knows about the products you sell and can talk about them in a knowledgeable way. You don't want someone who's just memorized a script and can't answer questions about the products. Look for an answer that mentions specific products and how they're used.
Sample Answer: I know that CEX is the leading retailer of electronics in the country. I know that you carry a wide range of electronics, including computers, tablets, and smartphones.
Question Overview: You want to hire someone who can explain the benefits of shopping at your store over the competition. This is a great opportunity for your sales assistant to show off their knowledge of your products and services and how they differ from the competition.
Sample Answer: We have a great selection of products and our prices are competitive with other stores in the area. We also offer a rewards program that gives customers points for every dollar they spend.
Question Overview: You want to hire someone who is enthusiastic about working for your company and has a genuine interest in the products you sell. You want to hire someone who will be a good fit for your company culture and will be able to work well with your other employees.
Sample Answer: I am very familiar with the products you sell and I am very interested in learning more about the company. I think I would be a great fit because I am very outgoing and enjoy interacting with customers.
Question Overview: You want to hire someone who's passionate about their job and has a positive outlook on life. You want someone who's enthusiastic and can come off as being fun and personable. Look for an answer that mentions a specific genre and why that genre fits the candidate's life.
Sample Answer: I would describe my life as a romantic comedy because I'm always looking for the next adventure.